About Us
Brief Bio & Client List
- Dr. Art Weinstein is a Professor of Marketing in the College of Business & Entrepreneurship at Nova Southeastern University, Fort Lauderdale, Florida (USA). In addition, he is the project founder/leader of the Case Teaching and Research Initiative.
- Art has written 8 books and more than 90 scholarly papers, case studies and trade articles on customer-focused marketing strategy issues. He is one of the top 5 cited researchers in the world on market segmentation and customer value.
- Dr. Weinstein specializes in providing practical strategic solutions to complex marketing problems. Art has assisted leading organizations including Bayer Diagnostics, Bristol Myers-Squibb, California Newspaper Publishers Association, Citrix Systems, Cordis, EBSCO Information Services, Freudenberg Sealing Technologies. Hewlett-Packard, Intel, Miami-Dade Parks & Recreation, Motorola, Novartis, Truist Foundation, Vacation Break USA and VA Healthcare Network.
